Life is uncertain. That uncertainty can scare us away from doing the things we care about. It paralyzes us. Each day brings a new weight, a new reason to hesitate. It's hard to fight it.
We get lost in it, like a storm. We lose our north star. We lose sight of what matters. But the little friends way is small steps over a long long time.



A creature wanders through the vast, winding meadows and flat plains of a place that bears no name.
Those who wander into it call it the Garden. Its mysteries are shrouded, found only in forgotten dreams and faded memories.
— A passage from an old collector's diary, 1924
(Translated from German)

No lofty missions. Just a little purpose — to bring a blue little guy alive and see him out there in the world. To tell his story. But also to help you become mindful, and calm while working. And outside of work to help you relax, be meditative, and to bring joy through the little friends world.
Otto is a completely bootstrapped, self-funded, and independent project. What you see is what you support. Every piece of artwork and the product itself is funded entirely by the people who buy Otto. The focus has always been on staying true to our inner self—being a little weird and whimsical.
Otto is for people who work — digital workers, office workers, students and creatives. It's for anyone who spends most of their day working on a computer. It's especially helpful for disorganized creatives, scattered thinkers, or anyone who struggles to be mindful or whose mind wanders.